PlayMaker CRM and Health Market Science (HMS) announced a partnership that allows home health and hospice companies to purchase data to target and monitor the highest referring physicians and facilities in their market.
From searching for top prospects by geography, category, diagnosis and other variables to taking action on top-referring physicians and facilities in a service area, home care and hospice companies will now be able to turn sales guesswork into a quantifiable method for success.
“We are excited about providing the most robust business intelligence solution for home care organizations of all sizes and giving them the ability to efficiently identify new referral opportunities, and increase revenue and profitability,” says Adam Bishop, founder of PlayMaker CRM.
“We are pleased to expand our relationship with PlayMaker CRM. This partnership will help extend our reach in the home care market while providing additional value to agencies accessing HMS data through the TargetWatch tool,” says Chris Golden, head of post-acute care markets for Health Market Science.
Written by John Yedinak