Griswold Continues Building Out Leadership Team; NAHC, HCAOA Announce Board Additions

Griswold adds to leadership team, board

Blue Bell, Pennsylvania-based Griswold Home Care has named Matt Ericksen director of sales and operations.

In his new role, Ericksen will bring expertise in business development, compliance and recruitment to the team, according to the company. He was most recently the director of operations at BrightStar Care The Main Line, a franchisee and provider of senior & dementia care in Pennsylvania.

On its end, Griswold — also a franchise — has 200 locations spanning 30 states.

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“Matt’s expertise will be invaluable in advancing the growth of our franchise system,” Griswold CEO Michael Slupecki said in a press release. The CEO, who joined Griswold in February, hinted at a leadership hire in a recent interview with Home Health Care News.

The company also announced that Christobel Selecky has joined its board of directors. Griswold nabbed Selecky after searching for a potential board member with a background in population health and social determinants of health.

Selecky serves as the board chair of Satellite Healthcare — a provider of kidney dialysis services — and also serves as a board member for ImmunityBio and Teleperformance.

Axxess CEO elected to NAHC’s board

John Olajide, the founder and CEO of Axxess, has been elected to the National Association for Home Care & Hospice (NAHC) board of directors. His term begins in January and will last three years.

Axxess is a developer of cloud-based software solutions in home health, home care and hospice.

“Technology is so critical to the success of the industry,” Olajide told Home Health Care News. “Technology partners are integral to how things work. They can no longer be seen as just vendors. … Providers can’t deliver incredible service without good tech partnerships, so it was great [to be elected] to the board.”

Washington, D.C.-based NAHC is a nonprofit advocacy organization that represents over 33,000 home care and hospice providers across the U.S.

HouseWorks CEO named to HCAOA’s board

Andrea Cohen, the founder and CEO of at-home care company HouseWorks, has been elected to the board of directors for the Home Care Association of America (HCAOA). She will begin her term in January.

Washington, D.C.-based HCAOA represents thousands of home care agencies across the U.S.

On its end, Boston-based HouseWorks was founded in 2002 by Cohen herself. The agency — which offers both non-medical home care and home modification services — serves communities in Massachusetts, Pennsylvania, New Hampshire and Maine.

“I’m honored to have been elected by my peers in the home care industry to serve on the HCAOA board of directors,” Cohen said. “When I started my career and served on the National Private Duty Association board – the precursor to HCAOA — home care was in its infancy; today, the industry is recognized for its professionalism and for the valuable role it plays in allowing adults to age at home.”

A social entrepreneur, Cohen also serves on the board of The Commonwealth Institute, the Schwartz Center Leadership Council and the Caregiver Action Network. She is also an appointee to the Massachusetts Women Forum.

“HCAOA has been indispensable during COVID-19, connecting home care providers so we can share ideas for how to protect our caregivers and provide the safest and best care to our clients,” she said. “I look forward to working more closely with my colleagues to elevate our vital work.”

Montachusett Home Care names CMO

The Montachusett Home Care Corporation (MHCC) announced that David Ginisi has been named as the company’s chief marketing officer.

Leominster, Massachusetts-based MHCC offers personal care services to seniors, as well as homemaking, chore help and adult day health.

Ginisi will oversee the organization’s digital strategy and help increase messaging and outreach to the 21 communities in Massachusetts that the company works with.

“We are excited to welcome David to our leadership team,” MHCC CEO Lori Richardson said in a press release. “David will be a tremendous asset to our agency with his drive for community engagement and his extensive proven marketing and outreach experience.”

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