Best Life Brands names new CEO Best Life Brands — a holding company that owns the franchised home care providers ComForCare and At Your Side — has hired a new CEO. J.J. Sorrenti stepped into the role earlier this month and will oversee the strategic growth plans for all Best Life Brands. Those include ComForCare […]
Category: Staffing
Brookdale Senior Living Inc. (NYSE: BKD) is planning to hire more than 4,500 health care workers for additional support in its battle against the COVID-19 emergency. The company announced its hiring plans last week. Registered nurses (RNs), licensed practical nurses (LPNs), certified nurse assistants (CNAs) are among the positions the Brentwood, Tennessee-based Brookdale is trying […]
The Service Employees International Union (SEIU) held a virtual press conference on Wednesday to make a series of demands on behalf of home care workers. The press conference also allowed a few workers to directly share their personal hardships during the public health crisis. As of April 9, over 9,000 health care workers had contracted […]
While home-based care providers nationwide are on the frontlines in the fight against the COVID-19 virus, the Visiting Nurse Service of New York (VNSNY) is on the bloodiest part of the battlefield. To date, New York accounts for nearly half of all the coronavirus-related deaths nationwide. Though the COVID-19 mortality rate seems to be flattening […]
As COVID-19 sweeps the country and threatens vulnerable senior populations who rely on home-based care, the stakes have never been higher for providers in the space. A lot of that pressure falls on front-line, home-based care workers, whose jobs are more challenging — and more important — than ever in light of the pandemic. Their […]
In New York, the epicenter of the U.S. public health emergency, home health and home care agencies continue to face staffing challenges and personal protective equipment (PPE) shortages while caring for hundreds of COVID-19 patients. That’s according to a survey released Monday from the Home Care Association of New York State (HCA-NYS), which included responses […]
In the past two weeks, nearly 10 million people have filed for unemployment, pushing the jobless rate “certainly higher than at any point since the Great Depression,” according to the New York Times. These unprecedented times have prompted unprecedented benefits: Thanks to new pandemic unemployment assistance (PUA) created by the Coronavirus Aid, Relief, and Economic […]
Recruiting and retaining caregivers was an industry-wide problem for home-based care providers long before the novel coronavirus began circulating throughout the United States, completely reshaping how health care is perceived. Nearly 100% of in-home care providers had recruiting concerns before the global pandemic struck, according to a trends report released in early 2020 by myCNAjobs. […]
On Friday, Feb. 28, just after 10 p.m. PT, Brent Korte — chief home care officer at EvergreenHealth — got a call that changed everything. It was from his boss. “She asked me if I was sitting down,” Korte said. “She told me that EvergreenHealth not only had patients who had tested positive for COVID-19, […]
As the number of Americans with coronavirus climbs, health care providers are struggling to get the personal protective equipment (PPE) they need to keep workers safe and to prevent the spread of the virus. PPE includes items such as gloves and masks, which are especially important for home-based care workers, who serve the often frail […]