Thrive: BrightStar Agency Making Its Mark with Virtual Dementia Training

Thrive is an HHCN series that explores the successes, struggles and strategies of home care owners and operators on the local level. The number of American seniors with Alzheimer’s disease is on the rise, with about 5.5 million people over 65 affected. By 2025, that number could reach 7.1 million, up nearly 29%, according to […]

Thrive: Inside TheraCare’s Decision to Partner with Honor

Thrive is an HHCN series that explores the successes, struggles and strategies of home care owners and operators on the local level. At times, technology-driven home care startup Honor has faced criticism for the way it operates. First, its goal was to be an innovative, tech-savvy provider, which made the San Francisco-based company a competitor […]

Thrive: West Coast Home Care Agency Finds Success Despite 110% Turnover Rate

Home Care owners and operators often identify the caregiver shortage as the No. 1 challenge facing the industry. Ana Preciado — who owns a Woodland, California-based Comfort Keepers — is no exception. Last year, Preciado’s franchise location had a caregiver turnover rate of 110%. “That means we turned over everyone we hired in the year,” […]