Despite its many negatives, the global recession induced by the COVID-19 virus could set the stage for home care franchise systems to see a period of strong growth. In addition to being a public health emergency, COVID-19 is having a far-ranging economic impact. As states began implementing shelter-in-place orders, asking residents to stay home and […]
Best Live Brands
Best Life Brands names new CEO Best Life Brands — a holding company that owns the franchised home care providers ComForCare and At Your Side — has hired a new CEO. J.J. Sorrenti stepped into the role earlier this month and will oversee the strategic growth plans for all Best Life Brands. Those include ComForCare […]
As the coronavirus continues to spread across the U.S., one might assume the home-based care industry is booming, due to providers’ special ability to keep vulnerable senior populations safely at home. However, it seems the opposite is true: Many home health and home care providers have reported that business is down, due to factors like […]
Home care giant ComForCare has announced the creation of a new platform company to unify its brands. Going forward, Best Life Brands will encompass ComForCare, fellow home care franchise company At Your Side, senior placement organization CarePatrol and any future acquisitions. Owned by New York-based private equity firm Riverside Company, ComForCare operates on a franchise […]