Business Is Booming, But Home Care Demand Is ‘Probably at a Midpoint’

The non-medical home care industry has slowly carved out an important position within the larger health care continuum over the past several years. It has done so thanks to the home care’s documented ability to improve health outcomes and cut costs. The COVID-19 pandemic has only solidified home care’s role, especially as caregivers continue to […]

Recruiting in a Crisis: Why Home Care Agencies Are Overhauling Their Onboarding Programs

Over the years, training and “upskilling” in-home care workers has been a key strategy to improve retention for providers struggling with turnover. But as the COVID-19 public health emergency continues, providers who are actively recruiting will now have to navigate new obstacles when preparing recently hired caregivers to work in the home setting. Since mid-March, […]

‘Rare Flexibility’ for Medicare Advantage Plans Could Lead to Home Care Inflection Point

The Centers for Medicare & Medicaid Services (CMS) has granted further flexibility to Medicare Advantage (MA) plans to offer more benefits to beneficiaries during the COVID-19 crisis. For home care providers, that could mean more business opportunity. The Special Supplemental Benefits for the Chronically Ill (SSBCI) program was announced in 2019 for the 2020 plan […]

Senior Living Facilities Enlist Home-Based Care Providers Amid COVID-19 Staffing Battle

Many senior living and skilled nursing facilities (SNFs) continue to struggle with the COVID-19 virus, as their residents are often vulnerable older adults who live in fairly close proximity. In some cases, coronavirus concerns have prompted such congregate living facilities to turn away outside caregivers and home health aides; in others, the struggle has led […]

Home Care Agencies Seek Exemption Status in Potentially Devastating COVID-19 Relief Law

Home care providers waiting to see how they’ll be affected by new federally mandated paid sick leave policies tied to the COVID-19 emergency will likely have to wait a little longer. On Wednesday evening, President Donald Trump signed the Families First Coronavirus Response Act (FFCRA) into law, which — broadly — gives workers guaranteed paid […]

Alignment Healthcare Raises $135M; FirstLight Expands Internationally

Alignment lands $135 million in Series C Medicare Advantage (MA) startup Alignment Healthcare has deepened its pockets. The Orange, California-based MA player announced March 4 that it has raised $135 million in Series C funding, led by Fidelity Management & Research Company. Additional funding came from funds and accounts advised by T. Rowe Price Associates […]