Humana CEO Makes Case for Addressing SDoH, Investing in Home-Based Care

Bruce Broussard joined Humana Inc. (NYSE: HUM) as its president and CEO in 2011. Since then, he has helped steer the Louisville, Kentucky-based company toward a future that’s largely focused on “the home” and social determinants of health (SDoH). Humana has made several moves in those two areas, especially in recent years. They include its […]

Humana, National Quality Forum Execs: Future Payment Models Must Consider Social Determinants of Health

Physician leaders from Louisville, Kentucky-based Humana Inc. (NYSE: HUM) and the National Quality Forum have published a joint article in the New England Journal of Medicine examining the role social, behavioral and environmental factors play in overall health — and why those aspects should be incorporated into future payment models.  Published Wednesday, the piece is […]

Humana Launches Medicare Advantage SDoH Program

Finding new ways to address the social determinants of health has become somewhat of a calling card for Humana Inc. (NYSE: HUM). This time around, the company announced a new program that reimburses health systems for referring Medicare Advantage members to social services.  Louisville, Kentucky-based Humana is both a payer and in-home care provider. Its […]

Humana CMO: We Are Moving Full Speed Ahead on Home Care

Health insurance giant Humana Inc. (NYSE: HUM) has not been shy about its strategy of moving further and further into the home. Right now, the company is busy with its many in-home endeavors, which include Humana At Home, Curo Health Services and Kindred at Home, the largest provider of home health and hospice services in […]

Humana At Home President: The Industry Will Adapt to PDGM

With a focus on addressing the social determinants of health through non-medical care, health insurance giant Humana Inc. (NYSE: HUM) has set its sights on care in the home. In addition to Humana At Home, the company sends almost 50,000 nurses into the home daily through Kindred at Home, the largest provider of home health […]

‘TaskRabbit for Seniors’ Helping Older Adults Age in Place

Over the years, there have been a number of home care-adjacent startups that have entered the market and attempted to provide services that could potentially rival those offered by traditional providers. One up-and-coming company is now setting its sights on helping older adults age in place by becoming a TaskRabbit for seniors. The company is […]

Humana Releases ‘Unhealthy Days’ Update, Explores More In-Home Care Opportunities

An initiative by Humana (NYSE: HUM) that addresses social determinants of health posted positive results in five of seven target communities in 2018. On average, Humana Medicare Advantage (MA) members in participating communities saw a 2.7% reduction in “unhealthy days” experienced in 2018, according to the insurer’s 2019 Bold Goal progress report. Unhealthy days are […]