Report: MA Plans Administering At-Home Care Benefits Should Follow Medicaid Programs’ Lead

Medicare Advantage (MA) supplemental benefits have expanded and evolved over the last five or six years, but there’s a need to concretely prove their value. One way to do so would be by mirroring the regulatory model state Medicaid programs use for home- and community-based services. That’s one of the key takeaways from a report […]

Amedisys Finds New Hospice President From Within; Elevance Health Announces Next CFO

Geoff Abraskin promoted to hospice president at Amedisys Geoff Abraskin has been named the new president of the hospice division at Amedisys (Nasdaq: AMED).  He has been with the company for nearly 15 years. “Geoffrey Abraskin has been promoted to President of the Hospice Division!” Amedisys wrote in a LinkedIn post last week. “Geoff is […]

For Home Care Providers, There’s Untapped Potential In Long-Term Care Insurance

While Medicare Advantage (MA) has been spotlighted as a potential new source of revenue for home care providers over the last couple of years, long-term care insurance (LTCI) has gone under the radar. Increasingly, home care providers have become bullish on LTCI plans and the untapped opportunities they may offer. “There’s massive potential, and they […]

With MA Cuts Coming, Home Care Supplemental Benefits Hang In The Balance

Home care providers have complained about Medicare Advantage (MA) becoming a more mainstream payer source. Still, many have begun to work with MA plans for the first time over the past few years. But now, there’s concern that the government’s crackdown on MA could restrict opportunities even further, particularly when it comes to supplemental benefits. […]

Why In-Home Care Providers Shouldn’t Scrap MA Strategies Over Lagging Results

Medicare Advantage (MA) has been viewed over the last few years as a new space for home-based care providers to generate revenue. Changes have allowed MA plans to pay for additional at-home services, whether through primarily health-related benefits or Special Supplemental Benefits for the Chronically Ill (SSBCI). Those changes aren’t major on the surface, and […]

Beyond Senior Care: Why Nontraditional Partnerships Are Critical for Aging in Place

A number of organizations – including the top advocacy organization for older Americans – have recently formed relationships underscoring the important roles of home modification and safety in the aging-in-place process. TruBlue Total House Care, for example, has formed a partnership with The Helper Bees. As part of the arrangement, TruBlue’s services will be offered […]

Aging-in-Place Marketplace Opening New Medicare Advantage Doors for Home Care Agencies

Insurtech company The Helper Bees recently launched an aging-in-place provider marketplace. With the rollout of this new platform, the company is positioning itself as a go-between for aging-in-place services providers, such as personal care agencies, and Medicare Advantage (MA) plans. Broadly, Austin, Texas-based The Helper Bees works with large insurance companies to help these organizations […]

With Demand for Home Care Rising, The Helper Bees Launches ‘Aging-in-Place Provider Marketplace’

The Helper Bees (THB) announced Wednesday the launch of its aging-in-place provider marketplace. Austin, Texas-based THB is a full-service insurtech company that works to create innovative aging-in-place solutions for both payers and consumers. THB’s new marketplace — the next evolution of its “Care Concierge” program — is designed to give individuals in need of home […]

Hoping to Create an In-Home Care Convener Powerhouse, The Helper Bees Acquires healthAlign

The Helper Bees (THB), an “insurtech” company that works with payers and home-based care providers, has acquired healthAlign, a similarly positioned convener also focused on the home. It’s a move that reflects the larger shift of health care services into the home, a trend that provides an opportunity for organizations like THB and healthAlign to […]