At-Home Care’s Shift To Value-Based Models Demands Smarter Marketing, Messaging

The home-based care industry is increasingly pursuing value-based reimbursement models, but that transition demands fresh marketing and communication strategies from providers. While value-based care has the potential to improve outcomes and reduce costs, success depends on providers’ willingness to invest in education for the general public, payer partners and hospital systems, experts told Home Health […]

Home-Based Care Providers Go Beyond Chasing Contracts To Build Value-Based Care Arrangements

Last week, Sue Chapman Moss, Kunu Kaushal and Bill Gammie were featured on the latest episode of HHCN+ TALKS, Home Health Care News’ live interview series for HHCN+ subscribers. Throughout the episode, these leaders — representing Bayada Home Health Care, Senior Solutions and Kaiser Permanente — told me all about the various ways their organizations […]

Home Health Providers Rethink Referral Strategies Amid Access Barriers, The Rise Of Medicare Advantage

Referrals are home health providers’ “lifeblood” – but the referral landscape has become increasingly challenging, requiring providers to restrategize and differentiate themselves. To thrive in a rapidly evolving referral landscape, including the rise of Medicare Advantage and reimbursement pressures, providers are forced to accept different patient populations and find ways to stand out to potential […]

To Solve Staffing Shortages, Home-Based Care Must Rethink Recruitment From The Ground Up

Staffing shortages are perhaps the most unifying factor within the home-based industry. It’s usually not a question of if a provider is dealing with these concerns; it’s how they are dealing with them. Often, conversations around staffing come down to the fact that providers must improve retention, since recruitment pipelines show few signs of improvement. […]

Kaiser, Bayada, Senior Solutions Chart The Future Of Value-Based Care At Home

Now more than ever, home-based care providers are exploring and engaging in value-based care opportunities. This means that providers are going beyond just “chasing contracts,” but instead, aligning on shared goals around outcomes and savings with payer partners. For the latest episode of HHCN+ TALKS, Home Health Care News connected with Sue Chapman Moss, managing […]

VNS Health Enhances Patient Outcomes With Virtual Coaching Program For Heart Disease Caregivers

VNS Health’s Center for Home Care Policy & Research has helped the company develop an advanced and ever-evolving care delivery model. The latest example of the research center’s innovation is a virtual coaching program called ViCCY, designed to help family caregivers of people with heart failure and cognitive impairment manage stress and improve their well-being. […]

Disruption Redefines Home-Based Care: Providers Confront Challenges, Seize New Opportunities

Demand for home-based care services remains steady – but little else in the industry does. With rapidly advancing technology, looming threats such as the proposed home health rate cut and regulatory shifts like the companionship exemption, providers today are navigating an unprecedented mix of challenges and opportunities. Amid significant disruption, providers are finding ways to […]