At-Home Care’s Shift To Value-Based Models Demands Smarter Marketing, Messaging

The home-based care industry is increasingly pursuing value-based reimbursement models, but that transition demands fresh marketing and communication strategies from providers. While value-based care has the potential to improve outcomes and reduce costs, success depends on providers’ willingness to invest in education for the general public, payer partners and hospital systems, experts told Home Health […]

Home-Based Care Providers Go Beyond Chasing Contracts To Build Value-Based Care Arrangements

Last week, Sue Chapman Moss, Kunu Kaushal and Bill Gammie were featured on the latest episode of HHCN+ TALKS, Home Health Care News’ live interview series for HHCN+ subscribers. Throughout the episode, these leaders — representing Bayada Home Health Care, Senior Solutions and Kaiser Permanente — told me all about the various ways their organizations […]

To Solve Staffing Shortages, Home-Based Care Must Rethink Recruitment From The Ground Up

Staffing shortages are perhaps the most unifying factor within the home-based industry. It’s usually not a question of if a provider is dealing with these concerns; it’s how they are dealing with them. Often, conversations around staffing come down to the fact that providers must improve retention, since recruitment pipelines show few signs of improvement. […]

Kaiser, Bayada, Senior Solutions Chart The Future Of Value-Based Care At Home

Now more than ever, home-based care providers are exploring and engaging in value-based care opportunities. This means that providers are going beyond just “chasing contracts,” but instead, aligning on shared goals around outcomes and savings with payer partners. For the latest episode of HHCN+ TALKS, Home Health Care News connected with Sue Chapman Moss, managing […]

Home-Based Care Companies Improve Outcomes By Training Family Caregivers

Before home-based care providers send professional caregivers into the home, there is often already a family member — typically a spouse, a parent or adult children — tending to the needs of their loved ones. Instead of treating these family caregivers’ work as separate from that of professionals, home-based care providers are increasingly engaging with […]

What’s Next For Home Health As The Industry Faces Its Biggest Test Yet

Just weeks remain before the Centers for Medicare and Medicaid Services unveils the 2026 home health payment rule, which could mean massive payment cuts. The outpouring of public comments – over 952,000 – demonstrates the home-based care industry’s ability to rally together to advocate for the necessary resources to support and expand in-home services. Just […]

Modivcare CEO’s Post-Bankruptcy Recovery Plan: Aligning People, Advancing Technology 

In August, Modivcare announced that it had filed for Chapter 11 bankruptcy and was subsequently delisted from the Nasdaq. The company’s CEO expects to exit bankruptcy by the end of 2025, saying Modivcare will emerge “even stronger.” Modivcare has been through a challenging few years, CEO Heath Sampson told Home Health Care News. To guide […]

Payviders Under Fire But Poised To Keep Reshaping Home Health

Over the years, health insurers have increasingly purchased health care providers, creating monolithic “payvider” organizations. This consolidation has captured the home health industry’s careful attention, and several stories on this trend have been among the most-read on Home Health Care News in the last month. Some of those stories have reflected the ongoing growth of […]